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Lenticular Marketing: Applications for changing products and brands

Lenticular Marketing: Applications for changing products and brands

One of the lenticular applications most commonly used in the pharmaceutical is the Changing images.

The Changing images allows to display very interesting concepts and, especially, it has been applied to advertising campaigns and promotion material of brand changing, changes of corporative image and packaging, developments in the product, dosage changes or changes in nomenclature of the pharmaceutical products themselves.

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Acoxxel: A customized lenticular notebook

Acoxxel: A customized lenticular notebook

One of the products more defendants for promoting products pharmaceutical are the notebooks, in this case, notebooks with lenticular cover.

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Pharmaceutical Marketing: New options on the Point-of-sale

Pharmaceutical Marketing: New options on the Point-of-sale

The pharmaceutical establishment concept is changing and adapting to new times.

Currently one of the actions that are encouraging in apothekes is precisely the application of new spaces and recommendations to take advantage of Point-of-sale spaces (PLV), which is the office of pharmacy itself.

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Valdispert: A very special pharmaceutical campaign

Valdispert: A very special pharmaceutical campaign

The creation of the dipthych with lenticular cover for the Valdispert promotional campaign was an idea conceived since the begining with the goal of realizing an especially attractive lenticular image.

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Cinemagraph: A new lenticular application

Cinemagraph: A new lenticular application

Two years ago, a newyorker photographer, Jemie Beck, and a web designer, Kevin Burg, had a so crazy like brilliant idea: mixing the images in movement, so known in the network like gif animated, with a static image and create a new concept of animation. This effect was baptised like Cinemagraph.

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