Last week we talked you about a project that we developed for the Hospital de la Fe in Valencia. Today we are going to talk you about a project we did in Trinitat Nova Metro Station in Barcelona, presented as an example of how the lenticular art takes on a dual role, artistic and useful, in daily traffic spaces.

Some years ago, in 2012, we developed a really beautiful project. The project was named “Ventanas Mágicas" (in english: "Magic Windows"). Thought it, the Hospital de la Fe, in Valencia, pretended to provide a feeling of pleasantness to patients attending to the radiology department.

As we announced in the previous post, today we will talk about online marketing and its importance. As promised!

It seems that offline marketing is outdated. And we only receive messages sent through emails, social networks, websites, etc..

Today we want to show you a unique example of a highly effective and powerful advertising, capable of surprising the audience. This campaign of Pepsi, placed on a bus shelter is able to produce laugh, mourn and scare to watch it.